Best practices for content II

Best practices for content II

Sell, but do this subtly

As already stated in the second tip: nobody likes to read sales talks that are finger-thick. Nevertheless, this is probably the intention in the long term. It is an art to weave this subtly into your content.

Experiment with different content forms

In content marketing, many people think of blogs or news messages, but content can occur in many more forms. Read more about it here. To save yourself time, you can also recycle content. If you have written a strong article, why not put it into an infographic later?

Ask your readers for feedback

You have undoubtedly seen at the bottom of the article "Was this article helpful?" or "Was this helpful?" Simply asking feedback directly from your readers gives you a lot of new insights.

Make sure your content is mobile-friendly

Nowadays, a large part of the content mountain is consulted mobile. This not only means that the medium through which you distribute it must be responsive, but also that the headings and fonts are shown clearly and clearly mobile. Test here whether your website or blog is responsive

Keep search engines satisfied

With content creation, the quantity does not count as much, but especially the quality. Your content will only be read if it is found in the search engines and is user-friendly for the readers. Therefore determine your most important keywords beforehand and implement them strategically in your titles and body text ( SEO copywriting ).
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